Tuesday Odds and Ends

By Erik Oster Comment


-FCB Hamburg encourages teens to “Make Yourself Heard” in a new campaign for Yamaha (video above).

-Johnson & Johnson sent its U.S. consumer health brand business to MDC Partners’ Doner, as WPP closed its The Neighborhood unit dedicated to the account.

TripAdvisor named Mother as its global creative agency of record, following a review which a source with knowledge of the matter says included 72andSunny, Droga5 and The Martin Agency.

-Cincinatti agency Empower serves up a diss track about New York.

-Ad buying rebates have persisted, and evolved.

EP+Co expanded its creative team with 13 hires.

-A Gartner study found that only around one in five marketing leaders felt confident their brand values and actions are consistent.

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