Tuesday Odds and Ends

By Erik Oster 

-Y&R Mexico launched this “The Only Difference” Special Olympics spot for National Siblings Day yesterday (video above).

-JWT New York and the News Literacy Project (NPL) launched a “See All The Angles” print campaign featuring a very unusual typeface.

Danny Trejo stars in DDB New York’s “Tougher Than Tough” campaign for AARP.


-Possible appointed John West as senior vice president, experience platforms.

-Brooklyn-based experience design agency Hush hired Kristen Koeller as executive producer.

-American Resort Management’s Texas-based Epic Waters Indoor Waterpark hired Fort Worth-based BrandEra as its marketing and advertising agency of record. 

-Oink Ink announced the winner of its Dead Radio ad contest. It’s very awkward!