-Agency BIMM created “The Haunted Door App” for WD-40 (video above).
-Adweek asks, “Is Crowdsourcing Turning Creative Directors Into Curators?”
-Etihad Airways split with M&C Saatchi following a review.
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-McDonald’s selected Moroch Partners as AOR for the Northeastern Co-ops and the Mid-Kansas Co-ops markets.
-Chipotle is running broadcast spots for the first time since 2012.
-Spongecell CEO Ben Kartzman asks, “Has the stage finally been set for programmatic creative?”
-Baltimore agency Planit is launching an in-house video production division.
-Chicago-based creative agency Idea Booth acquired UX agency Pixl.