-JWT India launched a spot for Kellogg’s featuring badminton star Saina Nehwal (video above).
-Atlanta based marketing agency PureRED acquired Princeton, New Jersey full-service agency Ferrara & Company.
-Asus appointed Mirum Asia Pacific as its global digital agency.
–Legal & General’s first CMO, Dominic Collins, left the company and “is not likely to be replaced.”
-U.K. discount supermarket chain Lidl shifted its media account to Starcom following a review.
-Baltimore-based integrated marketing and communications agency Planit is opening a new office space in the Key Highway business district.
-Adweek explains “Why Major League Baseball and the National Hockey League Are Teaming Up.”
-Here’s yet another reason to hate CMOs.