-Greenpeace launches “Cats Save Tigers” campaign on International Tiger Day (video above). link
-Media agency MEC has appointed José Miranda as regional director for analytics and insights in Latin America. link
-Minneapolis-based agency Campbell Mithun announced its partnership with DOG for DOG by donating over 275 pounds of the brand’s all-natural food and treats to Minneapolis-based, Secondhand Hounds Animal Rescue. link
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-Mountain Dew recieved 3,500 phone calls from click-to-call tweet. link
-BLT communications announced the launch of BLT+, “a new advertising division dedicated to marketing consumer goods and services.”
-Twitter shares jump following second quarter report. link
-Medium makes the leap to native advertising. link