Tuesday Odds and Ends

By Kiran Aditham 

-Well, it looks Slate was already on to this on Super Bowl Sunday, but as many of you have mentioned to us since yesterday, it appears that Richards Group’s well-received “God Made a Farmer” Ram spot was actually, er, inspired by one (also featuring Paul Harvey) made by Farms.com back in 2011. To perhaps quell the cries of ripoff, though, Slate has updated its post, noting that Farms.com is working with the Chrysler Group to raise money for the Future Farmers of America. We suppose Richards Group just, um, fine-tuned the original idea then.


-Media/marketing/ad folks, there are still lanes open for the 4th Annual Bowling for Breast Cancer event at Lucky Strike Lanes, which takes place next Wednesday, Feb. 13. link

-RPA and Honda have launched #HondaInnovatorSeries, which uses the usual social media suspects like Twitter and Facebook to spur conversation surrounding the 2013 Honda Civic. link

-John Swartz and Kevin Skobac,  SVP, director of content production and creative operations and VP of digital and social strategy, respectively, at SS+K, are having a little fun with Twitter’s Vine app by launching a new utility called Vineviewer. link

-Meanwhile, Hill Holliday is behind a new app called FLAWNT, which is a component of its ongoing “Go You” campaign for Cigna. link

-Applebee’s calls its recent social media faux pas a “learning experience.” link

-Academy alum Michael Smit has joined Vancouver/NY/LA-based digital agency Invoke as CEO of its Invoke Media unit.