Tuesday Morning Stir

By Kiran Aditham 

-Former @radical.media EP Dana Locatell has left the shop and moved over to Supply & Demand Integrated.

-Gatorade rebranded as G in the U.K. link


-Y&R alum and Time Warner global media president Mark D’Arcy is headed to Facebook. link

-Optimedia CEO Antony Young talks to Yahoo. link

-DNA took home Best in Show at the Seattle ADDYs thank in large part to its Simple Mobile campaign. link

-Y&R Tel Aviv continues its “Left Brain, Right Brain” campaign for Mercedes-Benz (above).