-Wunderman Thompson Singapore created a spot called “Neighbors” promoting Singapore’s first eco-town Punggol featuring an animated bird (video above).
–Hershey and Anomaly have ended their relationship in the U.S., with the company now working with Droga5 and mcgarrybowen. Anomaly claims it resigned the account in November, something Hershey disputes.
–The 3% Conference heads to Atlanta as it attempts to solidify its commitment to intersectionality.
-Third-party data management platforms face uncertainty as more clients turn to first-party data solutions.
-Tonic water brand Fever-Tree is set to appoint Lucky Generals as its creative agency.
-For your consideration: Brandless was actually a brand. Discuss amongst yourselves.
-Creative agency The Wild was awarded social media management responsibilities for Accor hotel brands ibis, ibis Styles, ibis budget, Mercure and Novotel.
-McCann likes them apples. Somerset cider brand Thatchers appointed McCann Bristol as its creative agency.