-Framestore created this “Warrior Training” spot for Final Fantasy XIV starring Tom Holland and Hannibal Huress in-house (video above).
-A new study suggests Cannes Lions Grand Prix winners aren’t that effective.
-Amsterdam glass artist Amsterdam glass artist Germans Ermičs shares his new installation at Cannes.
-Goodby Silverstein & Partners partner and CCO Margaret Johnson and Ogilvy U.S. CCO Leslie Sims discuss judging at Cannes and changes in the ad industry.
-Ad tech companies are spending big at Cannes.
-This Wall Street Journal writeup on consultancies is most notable for the cruel hit on CPB and the tale of an unnamed clueless firm that showed up to pitch Puma while decked out entirely in brand gear.
-BETC London co-founder Neil Dawson launched a new agency called Neil A Dawson and Company.
-Would you be surprised if we told you that some Instagram influencers are disgusting hucksters exploiting human rights crises for personal gain?
-180 Kingsday executive creative director Kalle Helzen explains why trouble is sometimes a good catalyst for creative work.