Tuesday Morning Stir

By Erik Oster 

-Nike aired this “Ro8er” spot from W+K following Roger Federer‘s Wimbledon win on Sunday (video above).

-A platform exec tells Digiday marketers should “beware of handing over data to agencies.”

-The U.K.’s Advertising Standards Authority (ASA) proposed new measures regulating gender stereotyping in advertising that “may be potentially harmful to people.”


-Gillette sent a bunch of men’s razors to people over 18 (including women), accompanied by a “Welcome to Mahood” message, and The New York Times is ON IT.

-A planning director thinks “bravery is a bad idea in advertising.”

-GroupM’s Essence is doubling its billings to almost $3 billion with the additions of Target and NBC Universal to its client roster.

-Finally someone wants to buy your events and experiential agency.

-RPA  associate director, digital strategy Mike Dossett says, “VR is still in the late stages of experimentation.”

-Intel Global Production Labs director of production Yogiraj Graham thinks “In-house shops can make agencies better at being agencies.”