Tuesday Morning Stir

By Erik Oster 

-Agency SCPF in Madrid launched “Tender Stories Number 5” for Tous, starring Gwyneth Paltrow (video above).

TurboTax will be returning to the Super Bowl this year, with a spot that will serve as part of its “Relax There’s TurboTax” campaign.

-Dear New York Times editorial board, which ad agency will get the Sprint/T-Mobile merger account?


-The (short) rein of ad tech is over. Long live ad tech!

-Honda will be returning to the Super Bowl for the second consecutive year.

-Ten predictions that didn’t come true last year.

Andrew Keller‘s 2017 media resolution sounds a lot like his employer Facebook’s mission statement.