-DDB Oslo celebrated Norwegian telecoms company Telia’s 4G mobile network by using drones to assemble a layer cake (video above).
-The Art Directors Club and The One Club merged, forming The One Club for Creativity.
–Ben Humphry, chief commercial officer at iotec, asks, “Has technology killed storytelling in advertising?“
-DDB chairman emeritus Keith Reinhard and CEO, North America Wendy Clark explain how the agency won McDonald’s.
-23red head of strategy Jo Arden says, “Disability in advertising shouldn’t be something we only see once every four years.”
-Campaign asks if “learn-as-you-go” creativity is the future. We learn that “learn-as-you-go” creativity does not mean teaching old people how to use Snapchat.
-Copyranter Mark Duffy thinks “We desperately need more ‘advertising assholes.'”
-Yahoo senior vice president of publishing products Simon Khlaf sees the new Yahoo Newsroom as “Reddit for the masses.”