Tuesday Morning Stir

By Erik Oster 

-VSA Partners launched “Patchogue’s Got It All” for A-B InBev-owned Blue Point Brewery (video above).

-A report by The Association of National Advertisers (ANA) found “numerous non-transparent” practices at U.S. media agencies

-Hershey promoted its Take 5 brand with a series of music-inspired murals at Governors Ball.

-The Ad Contrarian shares “A $Billion Idea For Free” for TV, radio and print.


A report from trade body SoDA found that the number of brands planning to take their digital activity in-house has halved over the past year

Dentsu Aegis Network acquired Australian performance marketing agency Scorch

Bernie Sanders became the first presidential candidate to use live video ads yesterday. 

-Digiday explores “How FloSports used Facebook to grow paid subscribers by 22 percent.”