–Saatchi & Saatchi London launched a new “Why Share It?” campaign for HomeAway taking aim at Airbnb.
-Maxus U.K. managing director Anna Hickey says “Agency leaders have a duty to discourage advertising and media’s unhealthy long hours culture.”
–Coca-Cola is taking its “One Brand” strategy global, introducing a new “Taste the Feeling” strapline.
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-More About Advertising asks “Can DDB’s Kassaei turn back the awards tide?”
–Publicis Groupe launched a Publicis90 startup fund, plans to invest millions on startups.
-The Drum examines how brands honored Martin Luther King Jr. yesterday.
–Adam & Eve/DDB has parted ways with Lastminute.com.
–Johnson & Johnson plans to cut around 3,000 jobs in an effort to improve results at its medical-devices unit.