-Leo Burnett Frankfurt created an interactive parking assistant billboard to promote the Fiat 500’s parking assist technology (video above).
-Adweek explains “How Food Brands Can Nail Instagram.”
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–Chris Mellish, a partner at Black Book London and former Razorfish CEO, thinks “digital transformation” is “A buzz phrase that should be banned.”
-Uber is spending big on its expansion to China.
-Adweek explores “Everything Marketers Need to Know About Apple Music and New Mobile Software.”
-Ogilvy & Mather New York CEO Lou Aversano appeared on The CEO Show.
-Contagious talks with Ogilvy & Mather chief creative officer Tham Khai Meng about Cannes.
-Sponsors are spending three times more on this year’s Women’s World Cup than in 2011.