Tuesday Morning Stir

By Erik Oster 

-Follow Newcastle Brown Ale on Twitter and get paid one dollar, in new campaign from Droga5 (video above). link

-HootSuite targets C-Suite with rebrand. link

-How Vogue is monetizing Instagram. link


-The best of Apple’s WWDC 2014. link

-Dove, Adidas, and Jet Blue top loyalty program rankings. link

-Why brands should build their own social sites. link

-Global content agency Spafax is expanding its Canadian operations, with “the establishment of a Toronto Creative Hub, a new 5,000-square foot office space in the downtown core, the launch of a public relations practice and 15 new roles since January.” link

-It turns out that, since photographing people in public without their consent is illegal in Japan, the social aspect of Ogilvy Japan’s “#Nomisugi” campaign (which may just be a hoax) could get people arrested. link