Tru Blood is a For Real Beverage, and Apparently it Tastes OK

By Matt Van Hoven 

New York mag’s Vulture blog team ordered up a bottle of HBO’s newest product, Tru Blood, a beverage borne of the cabler’s 2 year-old vampires-are-real show True Blood. In the program, the stuff is said to be an alternative to human blood, allowing vamps to live among us without treating passersby like lunch.

The edit team’s notes:

Tasting notes:
&#151 “The grossest thing about Tru Blood is its name. The drink itself is fizzy, tangy, surprisingly drinkable. Some sorority girl is going to love mixing it with her double-vodka Red Bull.”

&#151 “Compared to most soft drinks, it’s refreshing and not too sweet. It also foams just like real blood. Ultimately, though, I prefer the stuff when it comes from Jesus.”

&#151 “It’s kind of got an orange-Hi-C-mixed-with-Sprite kind of taste going for it. Not as good as Ecto-Cooler, but then again, what is?”

&#151 “The cane sugar makes it sweet without it being cloying. Sure to be used as a mixer by d-bags in Murray Hill.”

&#151 “While nowhere near as tasty as I imagine the blood of Eric to be, it has a tangy little kick to it. Consistency-wise, I was pretty happy it wasn’t syrupy and thick. Also, no sickly aftertaste like regular blood.”

The kicker: it’s $4 a bottle. Ef that noise. Good idea tho.

More: “Gawker’s Blood Copy Campaign is a Messy McPieface