-BBR Saatchi & Saatchi created a music video that is taking Israel by storm. Or so they claim.
-Advertising Week Social Club examines neuroscience in marketing.
-Instagram introduced widescreen and vertical video.
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-Adweek asks “Which Iconic Ad Exec Spoke These Words of Wisdom?”
-Toronto agency john st. was surprised to learn it lost Stanfield’s.
-Full-service advertising agency 22squared wrote an open letter to Burger King for Atlanta chain Krystal, proposing its own Peace Day burger proposition.
-Abercrombie & Fitch sales continue to decline, despite the company increasing marketing spending by $8 million in Q2.
-Mondelez International has some organizational changes planned for its North American marketing department.