Thursday Odds and Ends

By Erik Oster 

-Ted Baker launched “Wonders Never Cease” (video above). selected Mindshare to handle its media business in the U.S. and Canada.

-M&C shared its formula to “maximise differentiation while minimising deviation.”

-Fallon launched the Faribault Memory Mill for Faribault Woolen Mill Co.

-Digital/direct marketing agency HackerAgency launched a new stand-alone health insurance business unit called Serum.

-MARC USA formed a partnership with tech start-up advisory firm 1871 in Chicago.

-Adweek explores “Why Denny’s Anthropomorphized Its Grand Slam Breakfast.”

-The U.S. Virigin Islands is issuing an RFP to promote the territory.