Thursday Odds and Ends

By Erik Oster 

-RPA launched “What if We…” to promote the fifth annual thinkLA IDEA Awards Gala (video above).

-Zimmerman Advertising announced the additions of Charissa Lawrence as vice president of strategic marketing intelligence and Matt Heindl as social marketing director.

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-Honda is partnering with Machinima for a new animated digital series, Justice League: Gods and Monsters Chronicles.

-Sony’s streaming-video outlet, Crackle, seeks to address digital advertising’s viewability problem.

-Creative studio LOGAN launched a VR Division.

-Kingsday hired Jeff Dunlap as international business director.

-MRM//McCann announced the winner of its 4th Annual “MRM//McCann I Am” CannesTest.

-Blippar named Omaid Hiwaizi as president of global marketing.

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