Thursday Odds and Ends

By Patrick Coffee 

-Y&R Puerto Rico set up a vending machine to give customers toothpaste each time they bought candy in this Colgate spot.

-Minnesota’s Fallon was named social AOR for Cargill’s Truvia brand of artificial sweeteners, beating out six other agencies. (The brand is also based in Minnesota.)

-Mountain Dew on Twitter: It’s “already become invaluable to us.” – link


-Pinterest’s “interest following” feature: an ad goldmine? – link

-HBO paid a bunch of people to stand in Times Square and hold up signs to promote The Leftovers – link

-Apparently “oxt” (as in “let’s hang out oxt weekend”) is a thing now. – link

Jeff Platón, formerly of Cisco, joined Silicon Valley’s Gutenberg Communications. (While at Cisco, he helped the company win an Effie.) – link

-Ogilvy names Jennifer Banovetz to SVP/group director of brand marketing – link