-Following a review, Arnold was named AOR for banking brand, Sovereign/Santander. The agency will support its new client in the US on its marketing and rebranding efforts, which are expected to occur within the next 12 months.
-CP+B’s “Toppers Tantrum” campaign for Triscuit focuses on the taste of the cracker itself (“Unscheduled Appointment” spot above). You can also chime in via the “Toppers Complaint Department” here.
-Baltimore agency Planit has extended the video submission deadline for its “Ultimate Intern Search” to Aug. 24. link
-Dallas/New York-based agency MEplusYOU (formerly imc2) has been tapped to consolidate the web presence of education company, Houghton Mifflin Harcourt.
-Facebook stock has dropped nearly six percent since insiders got the green light yesterday to dump shares. link
-Latin/South American mobile content provider Movile hired former Apple senior designer Everaldo Coelho as head of UX.
-Best Buy founder Richard Schulze is still dead set on buying back his company and has written a letter to the board saying, “I’m not going away.” link