Thursday Morning Stir

By Kiran Aditham 

-CP Proximity Madrid and Orbital BBDO have merged to become Orbital Proximity.

-BBDO and Sony alum Jason Guthery joined Dallas-based digital agency Rocket Red as director of interactive technologies.

-New York-based prodco Bodega opened up shop in San Francisco. The Bay Area operation will be led by EP/partner, Clint Goldman. link

-The IAB released its “Guidelines for the Conduct of Ad Verification.” link

-McLaren Automotive has launched a global ad review. link

 

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