Thursday Morning Stir

By Erik Oster Comment


-A new campaign from Grey for the World Wildlife Foundation raising awareness of microplastics informs viewers they’re consuming the equivalent of a credit card per day (video above).

-Publicis’ Cannes presence will include 50% fewer entries than in 2017.

-Marketers won’t leave YouTube unless audiences do.

-Snapchat will present research on Gen Z’s creative tendencies at Cannes.

-Adweek alum Kristinna Monllos examines “Why agencies should unionize.”

-French women in the ad industry are staging an “alternative Cannes” and highlighting gender inequality in the industry.

-Ferrero USA appointed independent agency Terri & Sandy as U.S. creative agency of record for Nutella, following a review.

Comments

Advertisement
Advertisement