Thursday Morning Stir

By Erik Oster 

-Impossible Foods launched a campaign to coincide with its sustainability report with a spot directed by Nick Walker and featuring a voice-over by The Pharcyde‘s Fatlip (video above).

-Mondelez concluded its global media review, with WPP and Publicis emerging as the big winners.

-Mars consolidated its media account with WPP’s GroupM.


-WPP’s Wunderman acquired commerce experience agency Gorilla Group.

-The Drum talks with Horizon Media founder, president and CEO Bill Koenigsberg.

-Campaign imagines Boris Johnson as WPP’s new CEO.

Dave Trottadvises , “Play the hand you’re dealt.”