-A classroom full of cats reminds you to get your feline spayed or neutered in this “Cat Math” PSA from The Ten Movement (video above).
-Samuel Adams parent company Boston Beer Co. selected Hearts & Science as its media buying and planning agency, following a review.
–Justin Hooper, one of the creatives behind Carl Jr.’s infamous risque spots, launched his own agency called Undynable.
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-Unilever’s CMO Keith Weed is unimpressed with agencies’ data offerings.
-Publisher Topix sued Defy Media for $300,000, claiming it’s owed that sum for ads it ran while part of the Defy network.
-Publicis India hired Nishant Jethi as executive creative director.
-Zenith executive vice president, head of innovation has a blunt description of influencer marketing.