Thursday Morning Stir

By Erik Oster 

-BBDO Bangkok created “Safe&Sound,” a music app which lowers music volume when near roads and rail tracks (video above). (which is owned by IBM) plans to roll out digital ads that viewers can communicate with (thanks to Watson) this fall.

-The Drum takes a look at “The question McDonald’s marketers are asking before they place technology bets.”


Does your agency have plans for whenever you go into forced retirement?

Kastner & Partners owns…a barbershop. In Madrid. Click click click. 

-Everybody who knows what an ad blocker is uses an ad blocker.

Eww with the digital buzzwords…like “digerati,” for example.

Who talks the most bullshit at Cannes? (Spoiler: everybody.)