Thursday Morning Stir

By Erik Oster 

Cramer-Krasselt Chicago launched “Worth Sharing” for tequila brand Casa Noble (video above). 

-BBH launched a new office in Stockholm.

-Digiday examines “What it’s like to be a GOP supporter in advertising.”


-Jameson is the first alcohol brand to run Snapchat geofilters nationally.

-Agency Geek, which describes itself as “the ‘first and only’ service that uses algorithmic science to match businesses with with advertising, PR, branding and web-development firms” launched last week

-Brand USA appointed Code and Theory as its digital AOR.

-Havas London appointed Xavier Rees as CEO

The National Retail Federation estimates that Americans will spend around $4.4 billion on St. Patrick’s Day this year, down from a high of $4.8 billion in 2014.