Thursday Morning Stir

By Erik Oster 


-Swiss luxury watchmaker H. Moser & Cie launched a video promoting its new limited-edition mechanical imitation of the Apple Watch (video above). 

-Dentsu Aegis Network acquired Grip Limited.

-GM will run its first-ever Super Bowl ad for Buick.

BetStars appointed CP+B as its lead creative and strategic agency.

-A new study by Trusted Media Brands found that 45 percent of respondents plan to use display banner ads in 2016, compared to 63 percent in 2015. 

-The Premier League is searching for its first-ever creative agency in time for the start of the new season in August.

-Adweek explains “Why Google and Facebook Are Uniquely Positioned to Control How Marketing Evolves.”

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