Thursday Morning Stir

By Erik Oster 

Grant Woolard played 25 popular jingles on the piano using the object each jingle advertises (video above).

-Bloomberg takes a look at the NFLPA Rookie Premiere branding camp.

-Honda said that its central content destination, Honda Stage, won’t be a focus of its marketing strategy this year.

-Yahoo will let advertisers check the viewability and fraud rates of its ads on its sites.

-Sid Lee launched a social media campaign promoting chicken fries for Burger King in Canada.

-Cadillac is working to makes its dealer ads match the tone of its national campaign.

-Speaking about ad blocking, Google CEO Larry Page said, “the industry needs to do better at producing ads that are less annoying.”

-Dentsu Aegis Network, LivePoster and m:united teamed up to create almost 10,000 digital posters in an OOH campaign for Microsoft.