Thursday Morning Stir

By Erik Oster 

-BBDO Paris launched a new spot for Smart Automobile (video above).

-Digital experience agency Siteworx launched a new website for Food Well Alliance, “an Atlanta, Georgia-based organization that expands access to locally‚Äźgrown food and connects stakeholders with common goals to build healthier, sustainable communities.”

Matilda Kahl, creative/art director at Saatchi & Saatchi New York, explains why she wears the same outfit to work every day.

-Snapchat is developing a research arm to examine user data.

-YouTube is launching an ad-free subscription service.

-Adweek asks “Is Virtual Reality the Next Big Form of In-Bar Entertainment?

-Google talks brand metrics.