-Will Ferrell plays video games for charities (video above). link
-Airbnb names Starcom its global media agency. link
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-Attempts to game Facebook’s algorithm are becoming popular. link
-McDonald’s applied to trademark “McBrunch.” link
-Ben Callis moves from SapientNitro to digital agency Huge London as group creative director. link
-The iPhone6’s larger screen could lead to even more mobile video consumption. link
-Apple has hired Marcela Aguilar, senior global director-marketing communications at Gap, as director-global marketing communications. link
-Facebook debuts view counter for videos. link