View Post Campaigns Must Be Something Gets Really Fast for Nike By Erik Oster on Jul. 1, 2015 - 3:04 PM Kobe Bryant, Serena Williams, Wayne Rooney, Rafael Nadal and Richard Sherman are among the celebrity athletes featured in the spot.
View Post Agencies | Brands | Campaigns | People | Sports | TV Commonwealth//McCann Stokes Manchester United Pride for Chevy By Erik Oster on Jul. 9, 2014 - 12:59 PM A new campaign from Commonwealth//McCann, Detroit for Chevrolet is allowing fans to be a part of Manchester United’s new shirt reveal. Through a digital experience at www.chevroletfc.com “fans can be among the first to ...
View Post Brands | Campaigns | Sports And So, Samsung’s Sci-Fi Soccer Saga Continues By Kiran Aditham on May. 30, 2014 - 10:47 AM Continuing a rather ambitious storyline that kicked off late last year, Samsung, with the aid of Cheil Worldwide and Psyop, has unveiled the next installment of its soccer stars vs. aliens saga to promote the Galaxy S5. While not ...
View Post Agencies | Brands | Campaigns | Digital | People | Sports | TV W+K Taps World’s Soccer Talent in ‘Winner Stays’ for Nike By Erik Oster on Apr. 25, 2014 - 12:05 PM W+K Portland went all out in getting celebrity talent for “Winner Stays” the latest iteration of their “Risk Everything”campaign for Nike. The 4:12 film plays off the idea of pretending to be your favorite ...
Agencies | Brands | Campaigns | TV DHL Delivers Manchester United Stars to the World By Bob Marshall on May. 31, 2012 - 12:20 PM One of the biggest benefits of sponsoring what is arguably the world’s most famous professional sports teams is being able to use its likeness in advertising. While logistics company DHL isn’t Manchester United’s ...
Ad Biz Monday Odds and Ends By Kiran Aditham on Oct. 18, 2010 - 4:22 PM -In honor of Mad Men‘s season four finale, let’s take a look at the Sterling Cooper Draper Pryce floorplan, shall we? link -TBWA unveiled a “creative storytelling platform” called Projeqt. link -Cars.com an ...
