View Post Agencies | Digital Mekanism Debuts Revamped Website, Which is Still Weird By Erik Oster on Nov. 25, 2013 - 3:33 PM Mekanism, the San Francisco/New York agency you may remember from this compilation of rejected pitch videos from director Tony Benna we featured last month, has always had a reputation for having one of the weirdest websites in t ...
View Post What The?? Mekanism’s Tony Benna Shares Rejected Pitch Videos By Erik Oster on Oct. 23, 2013 - 2:27 PM Tony Benna, creative/director at San Francisco agency Mekanism (whose work has been featured on this site before) gives us a unique look at the pitch from the director’s perspective. The short video, entitled simply “P ...
View Post Agencies | Digital | Events Mekanism Made an Ad for Advertising Week. Hooray Advertising! By Bob Marshall on Sep. 17, 2013 - 1:31 PM Advertising Week X, the tenth annual week for people in the advertising industry to celebrate advertising by talking about, awarding, and giving tips about advertising is only a week away. What more appropriate way to celebrate ad ...
Brands | Campaigns | Digital Kids, Just Say ‘No’ to Jugs By Bob Marshall on May. 2, 2012 - 3:45 PM Well, it’s definitely a rarity to see a laundry detergent ad rock this hard. From SF-based agency Mekanism comes this latest viral spot for Method, an odd brand of laundry detergent that requires “four pumps for one sw ...
Brands | Campaigns Method Offers Vivid Vision of Clean By Kiran Aditham on Mar. 14, 2012 - 11:15 AM Lowercase cleaning supply/detergent/soap brand method launched a global brand campaign this week, which is anchored by this colorful spot from San Francisco shop, Mekanism. While we continue pulling our hair out trying to figure o ...