View Post Agencies | Brands | Campaigns | Digital Pereira & O’Dell Apologizes for Fox Sports 1’s College Football Coverage By Erik Oster on Aug. 13, 2014 - 3:52 PM Pereira & O’Dell, New York apologizes for Fox Sports 1’s increased coverage of college football in a new web video suggesting the ramifications of the network’s comprehensive coverage. Opening on a woman flipping ...
View Post Ad Biz | Agencies | People Pereira & O’Dell New York Adds New Head of Production By Erik Oster on Jul. 11, 2014 - 3:52 PM Pereira & O’Dell New York announced the addition of Tennille Teague as the new head of production for the agency’s New York office. Teague will oversee production for East Coast clients including Memorial Sloan Ketteri ...
Ad Biz | Campaigns MTV, Y&R Team Up to Raise Awareness About Human Trafficking By Bob Marshall on Feb. 15, 2011 - 2:00 PM In an effort to help combat human trafficking, Y&R NY and MTV EXIT (End Exploitation and Trafficking) produced the above video, titled “Planet Better.” The video is premiering today (probably as it wasn’t the ...
Campaigns LG Wreaks Havoc in Toyland By Michael Musco on Dec. 3, 2010 - 12:59 PM Taking a cue from Jaws, Y&R New York sets the scene in this spot for the LG Kompressor Elite vacuum cleaner. Everything is all fine and dandy, as all the toys are enjoying a day at the carpet until a couple gets separated from ...