View Post People Executives Leaving TBWA, Razorfish and KSV By Patrick Coffee on Oct. 27, 2014 - 2:16 PM Today we can confirm that three top executives have either left or will be leaving their respective agencies. First: Tito Melega, who was creative director, Americas at TBWA\Chiat\Day, is no longer with the agency as of today. M ...
View Post Agencies TBWA\Chiat\Day Wins Miller Lite By Patrick Coffee on Sep. 17, 2014 - 3:58 PM Twitter hashtags didn’t quite do the trick for Leo Burnett: TBWA\Chiat\Day will be creative AOR for Miller Lite. The agency is currently referring all media inquiries to the client, but a spokesperson (and several tipsters) ...
View Post Agencies | Campaigns TBWA\Chiat\Day Serves Jimmy Dean 24/7 By Patrick Coffee on Sep. 8, 2014 - 12:47 PM As The New York Times told us this weekend, Americans are eating more frozen food — and Jimmy Dean wants to move out of the freezer and onto the dinner table by expanding upon its breakfast-sausage-centered lineup. The compa ...
View Post Agencies | People Creative Director Mark Peters Joins TBWA\Chiat\Day LA By Patrick Coffee on Aug. 7, 2014 - 12:32 PM Today brings news that Mark Peters has joined the LA offices of TBWA\Chiat\Day as creative director. Peters made headlines here in 2010 when he left mcgarrybowen for Deutsch LA after a brief stint managing the Verizon account. At ...
View Post Agencies ADT Leaves Non-Secure Relationship With Arnold After Less Than a Year By Shawn Paul Wood on Jun. 13, 2014 - 3:12 PM It was only eight months ago when Arnold beat out some stiff competition to become security giant ADT’s chief creative AOR. It was a big day for the agency pitching out of its Boston office, which beat TBWA\Chiat\Day in New ...
View Post Agencies | Sports TBWA\Chiat\Day, Adidas Throw a World Cup House Party By Shawn Paul Wood on Jun. 11, 2014 - 2:45 PM For the Super Bowl, the game is the advertising. For the World Series, ads are a respite. For the World Cup, however, there’s just not as much fanfare. TBWA\Chiat\Day hopes to change that with its new spot for Adidas. The wo ...
View Post Ad Biz | Agencies Apple Officially Takes More Ads In-House By Patrick Coffee on Jun. 5, 2014 - 12:36 PM The strained relationship between Apple and TBWA\Chiat\Day has reached a new stage. Two months after unflattering email exchanges between Apple’s head of marketing and TBWA’s Media Arts Lab surfaced as part of the exte ...
View Post People Final Cut, Backyard Sign New Directors By Patrick Coffee on May. 5, 2014 - 6:12 PM Creative editorial company Final Cut added Oscar-nominated editor Crispin Struthers, best known for his work with director David O. Russell, to its roster. Struthers–who received Academy Award nominations for his editing wor ...
View Post People Executive Producer Justin Taylor Leaves TBWA\Chiat\Day for Nike By Patrick Coffee on Apr. 29, 2014 - 2:58 PM We’ve confirmed, via TBWA\Chiat\Day source, that executive producer Justin Taylor has left his position at the agency’s Los Angeles office to take an in-house gig with the Nike basketball division. Of course, we coul ...
View Post Agencies More Departures at TBWA By Patrick Coffee on Apr. 25, 2014 - 1:32 PM We’ve confirmed a couple more departures at TBWA’s Los Angeles offices. In addition to yesterday’s news about executive director Jason Clement leaving the agency: Head of social Larry Lac is leaving to join Hava ...