View Post Agencies Ogilvy and Gawker Animate for IBM By Patrick Coffee on Oct. 21, 2014 - 6:44 PM Today we encountered an interesting extended ad for IBM from Ogilvy New York. Here it is: The well-designed spot may be most interesting for its context: it appeared on Gawker property Gizmodo last week as part of a “sponso ...
View Post Agencies | Brands | Campaigns | Digital Ogilvy & Mather Helps IBM Create ‘Smarter Cities’ By Erik Oster on Aug. 14, 2014 - 1:22 PM Ogilvy & Mather, Paris has a new campaign championing IBM’s “Smarter Cities” intiative. “Smarter Cities” pairs concerned citizens and city leaders, allowing people to express what matters to them ...
Brands | Campaigns | TV IBM’s ‘Smarter Planet’ TV Campaign Gets a Makeover By Bob Marshall on Jan. 17, 2012 - 3:46 PM From Ogilvy and production company Psyop come a new trio of highly animated TV spots for IBM’s “Smarter Planet” campaign. As we’re told in the release, each of these spots was created with the purpose of gi ...
Agencies | People Ogilvy Attaches New ECD to IBM Account By Kiran Aditham on Mar. 7, 2011 - 12:08 PM After five years at JWT, Walt Connelly is now headed back to Ogilvy to serve as executive creative director on IBM in the agency’s New York office. During his tenure at JWT, Connelly held the ECD title as well and worked o ...
