View Post Agencies W+K Goes to Mardi Gras for TurboTax By Patrick Coffee on Jan. 5, 2015 - 5:38 PM Just over a year ago, Wieden + Kennedy launched its first campaign for TurboTax. Twelve months later, “It’s Amazing What You’re Capable Of” is still going strong, and the agency released part of a new batch ...
View Post Agencies | Brands | Digital BBDO NY Has Some ‘Ideas’ for GE By Erik Oster on Aug. 29, 2014 - 12:22 PM BBDO New York’s latest offering for GE continues to celebrate innovation, but marks a stylistic departure from the agency’s recent work. While “What Would Happen” and “Childlike Imagination” loo ...
View Post Agencies | Brands | Campaigns Goodby, Adobe Go ‘Woo Woo’ Over New (Fake) Social Platform By Kiran Aditham on Jun. 16, 2014 - 10:20 AM In case you missed its premiere during this past weekend’s U.S. Open broadcast (and who can blame you, what with World Cup debut weekend and all–nice scheduling, PGA), here’s the new GS&P-created spot for Ado ...
View Post Agencies | Campaigns Here’s Your First Airbnb Spot by Pereira & O’Dell By Patrick Coffee on May. 9, 2014 - 5:23 PM Now that Airbnb, that controversial apartment “sharing” (read: renting) business, has grown beyond its startup roots to become a company with an estimated value greater than the entire Hyatt Corporation, it needs a lit ...
Agencies | Brands | Campaigns | TV BBDO New York Ruins Classic Beach Boys Song for AT&T By Erik Oster on Apr. 24, 2014 - 1:04 PM This one’s been making the rounds for awhile, but we figured we’d add our two cents since it involves the ruining of a classic Beach Boys track. BBDO New York employs the Beach Boy’s “Wouldn’t It Be N ...
View Post Brands | Campaigns Sony Shows Off New 4K Ultra HD TV By Ella Riley-Adams on Jun. 24, 2013 - 3:21 PM To be fully experienced, this spot has to be watched at your nearest Sony Store or Magnolia Home Theater at Best Buy. That’s because it’s made specially for the 4K Ultra HD TV it advertises, which raises definition to four tim ...
Ad Biz Wednesday Morning Stir By Kiran Aditham on Mar. 30, 2011 - 9:45 AM -Aussie native Stewart Reeves moved to LA and joined the roster of Arcade Edit. -Creative resource hub Bullet added Amy Hull as its MD and Barry Sonders as producer. -Oprah tweets for viewers. link -Amazon dares music labels to su ...
