View Post Agencies | Brands | Campaigns | Digital | People | What The?? A Vulgar Elizabeth Hurley Stars in Droga5’s ‘If We Won’ for Newcastle By Erik Oster on Jul. 2, 2014 - 3:41 PM Elizabeth Hurley gets vulgar in the latest addition to Droga5’s “If We Won” campaign for Newcastle, which imagines how much better America would be if Great Britain had won the Revolutionary War. The campaign kic ...
View Post Agencies | Brands | Campaigns | Digital | People | What The?? Droga 5 Taps Stephen Merchant in ‘If We Won’ for Newcastle By Erik Oster on Jun. 25, 2014 - 10:49 AM Since it’s hard to market a British beer on July 4th, Stephen Merchant implores viewers to enjoy a Newcastle while celebrating “Independence Eve” on July 3rd and imagining how great it would have been if Great Br ...
View Post Agencies | Brands | Campaigns Sid Lee Capitalizes on Human Spite to Promote At-Home Hair Removal Product By Erik Oster on Oct. 23, 2013 - 5:25 PM New York agency Sid Lee created a series of thematically unified spots to promote Syneron Beauty Inc.’s mē “smooth” hair removal system, the “first and only professional at-home system that uses patented ...