View Post Ad Biz | Agencies | Brands | Campaigns | Sports | TV W+K Amsterdam Launches ‘Feel The Game’ for FIFA 15 By Erik Oster on Sep. 12, 2014 - 12:20 PM W+K Amsterdam launches a new campaign for FIFA 15 today, entitled “Feel The Game.” In a 2:15 broadcast spot, W+K Amsterdam immerses fans into the on-pitch action as they experience what players in the game do. When it ...
View Post Agencies | Brands | Campaigns | Digital Ogilvy & Mather Helps IBM Create ‘Smarter Cities’ By Erik Oster on Aug. 14, 2014 - 1:22 PM Ogilvy & Mather, Paris has a new campaign championing IBM’s “Smarter Cities” intiative. “Smarter Cities” pairs concerned citizens and city leaders, allowing people to express what matters to them ...
View Post Agencies | Brands | Campaigns Mcgarrybowen London Messes with Your Head to Hype Honda’s Diesel CR-V By Erik Oster on Oct. 23, 2013 - 10:38 AM In its second project for Honda since winning a pitch for a certain piece of the automaker’s biz in July 2012, Mcgarrybowen London uses forced perspective and other illusory tricks to mess with your head, and to emphasize th ...