View Post Agencies | Brands | Campaigns | Digital | People Gisele Bündchen Stars in Droga5’s Latest for Under Armour By Erik Oster on Sep. 4, 2014 - 11:56 AM When Under Armour signed Brazilian supermodel Gisele Bündchen for an advertising contract, she received quite a bit of criticism over social channels. In the latest from Droga5’s “I Will What I Want” campaign, q ...
View Post Agencies | Brands | Campaigns | TV Droga5 Inspires for Under Armour By Erik Oster on Jul. 31, 2014 - 11:32 AM Droga5 takes Under Armour in a different direction with a new campaign called “I Will What I Want” aimed at women, starring Misty Copeland, a soloist with the American Ballet Theatre. The spot opens with a young girl r ...
View Post Agencies | Brands | Campaigns W+K, Oreo Relationship Concludes with ‘Super Important Test’ By Jordan Teicher on Mar. 18, 2013 - 11:20 AM In case you were wondering, the domain name www.superimportanttest.com is no longer available, thanks to W+K and Oreo, who bring us, yes, a “Super Important Test,” which as we imagine was the intention is hardly a test ...
View Post Agencies | Brands | People | TV Tiger Woods, Rory McIlroy Play Nothing But… Hole for Nike By Bob Marshall on Jan. 15, 2013 - 12:12 PM After the Tiger Woods sex scandal broke, it was a bit surprising that Nike stayed loyal to the face of its golf line. But, by offering 23-year-old phenom Rory McIlroy a 10-year $250 million contract, is it possible that Tiger̵ ...
