View Post Agencies | Brands | Campaigns | Sports | TV W+K NY Celebrates Arrival of College Football Playoffs for ESPN By Erik Oster on Dec. 16, 2014 - 12:53 PM W+K New York has been hyping the new College Football Playoff for ESPN since July. Now, with the inaugural edition of the contest impending, W+K New York is launching the conclusion to its “Who’s In?” campaign ...
View Post Agencies | Brands | Campaigns | Sports | TV W+K NY Celebrates the World Cup’s ‘One Time Zone’ for ESPN By Erik Oster on May. 28, 2014 - 2:01 PM Yesterday we brought you news of Adidas’ World Cup spot from TBWA featuring Lionel Messi, a host of other international stars, and a Kanye West track. Now here’s a look at the latest in W+K New York’s World Cup c ...
View Post Ad Biz | Agencies | Brands | Campaigns | Digital | Sports | TV W+K NY Sparks World Cup Convo for ESPN By Erik Oster on May. 2, 2014 - 1:10 PM Wieden + Kennedy New York’s latest World Cup spot is a welcome departure from their previous World Cup work, foregoing focusing directly on the on-field action in lieu of the conversations and connections among fans sparked ...
View Post Ad Biz | Agencies | Brands | Campaigns Barton F. Graf 9000, Psyop Charm with ‘Clash of Clans’ Anthem Ad By Erik Oster on Jan. 7, 2014 - 4:52 PM Gerry Graf’s Barton F. Graf 9000 NY has worked with production company Psyop, fresh off their game-developing debut with the Susan Sarandon-narrated Nightmare: Malaria, to develop this charming spot for the Supercell-develop ...
View Post Agencies | Brands | Campaigns Equinox Takes Responsibility for Your Post-Workout Misdemeanors By Jordan Teicher on Jan. 2, 2014 - 12:14 PM If a Levi’s ad had a one-night stand with a Dos Equis commercial and the lovechild was baptized by a former Abercrombie art director, this “Equinox Made Me Do It” campaign by W+K New York would be the result. Eq ...
View Post Brands | Campaigns Chris Paul Bumps into ‘Cliff Paul’ in Latest State Farm Spot By Kiran Aditham on Dec. 26, 2012 - 11:34 AM L.A. Clippers All-Star point guard Chris Paul got plenty of airtime yesterday beyond his team’s beatdown of the Denver Nuggets.Thanks to this latest effort for State Farm, which this time comes to us from Translation and dir ...