View Post Campaigns Cheil, Samsung Want to Know What You ‘#RideFor’ By Erik Oster on Aug. 5, 2015 - 3:06 PM The spot targets cycling enthusiasts, promoting the Samsung S6 and S6 Edge's S Health app.
View Post Brands Samsung Adds Deutsch to Agency Roster By Erik Oster on Jul. 24, 2015 - 2:48 PM The agency will handle business-to-business advertising in the U.S. for Samsung.
View Post Campaigns 72andSunny Gets Back to the Waves for Samsung By Erik Oster on Jul. 16, 2015 - 12:21 PM "We Are Greater Than I" stresses the importance of community to surfing.
View Post Campaigns Big Spaceship Celebrates ‘That New Phone Feeling’ for Samsung By Erik Oster on Jun. 3, 2015 - 12:30 PM Samsung's global social agency of record created a "GIF-powered music video" for the brand.
View Post Campaigns BBDO Proximity Thailand Launches ‘Memory Recaller’ for Samsung By Erik Oster on May. 20, 2015 - 12:39 PM The agency teamed up with a Dementia specialist at Praram9 Hospital to create "a one-stop mobile application that utilizes facial recognition to recall connections for people with Alzheimer’s, naturally and seamlessly."
View Post Campaigns McKinney Brings Back Kristen and Dax for Samsung By Erik Oster on May. 19, 2015 - 11:09 AM McKinney brings back Hollywood couple Kristen Bell and Dax Shepard for a pair of spots promoting Samsung home appliances.
View Post Campaigns R/GA Shares ‘#TextsFromMom’ for Samsung By Erik Oster on May. 6, 2015 - 3:46 PM Finally, a Mother's Day spot that doesn't take itself too seriously.
View Post Campaigns 72andSunny Assembles The Avengers for Samsung By Erik Oster on Apr. 30, 2015 - 3:35 PM The effort promotes the brand's tie in with Avengers: Age of Ultron and the new Galaxy S6.
View Post Campaigns DDB Stockholm Predicts Future for Samsung By Erik Oster on Apr. 10, 2015 - 3:19 PM Orange the harbor seal, psychic Barbara Mackey and astrologer Michael Lutin star in the spot for the new Samsung Galaxy S6.
View Post Campaigns 72andSunny Launches Global Effort for Samsung Galaxy S6 By Erik Oster on Apr. 10, 2015 - 11:48 AM 72andSunny launched the global "Next Is Now" campaign with the spot "Anticipation."