Agencies | What The?? Red Square Reacts to Mandates Set Forth by New Agency Search Consultancy, Madam By Kiran Aditham on Sep. 5, 2012 - 2:18 PM You might’ve caught AdAge‘s extensive piece on former Euro RSCG creative Michael Lee’s new firm, Madam, which we’ve been told is a “new breed of advertising search consultant.” How so? Well, acc ...
Agencies | People Euro RSCG’s Ron Berger Steps Down By Kiran Aditham on Mar. 23, 2011 - 10:02 AM After a quarter-century spent at Euro RSCG, the agency’s North American executive chairman Ron Berger is calling it quits. After initially co-founding the agency that became Messner Vetere Berger McNamee Schmetterer Euro RSC ...