Digital | Op-Eds | Social Media Op-Ed: ‘Klout Bomb’ Defined By Kiran Aditham on Apr. 25, 2012 - 10:30 AM Do you care about your Klout score? Well, if you’re all hung on “your ability to drive action”, here’s a little ditty from Megan Wintersteen, strategic planner at Blacksburg, VA-based digital shop Modea, wh ...
Ad Biz Tuesday Odds and Ends By Kiran Aditham on Jan. 3, 2012 - 4:26 PM -NYC-based shop Campfire built a new HTML5-intensive site for Snapple (above). link -The gap seems to be narrowing between online and TV ad spending. link -Starbucks is raising prices up in the Northeast. link -Can you spot a R ...