Agencies | People Guy Behind Southwest’s ‘Ding’ Tagline Moves to Boulder By Kiran Aditham on May. 2, 2012 - 2:23 PM If the name Rich Tlapek doesn’t ring a bell, perhaps you may know him as the guy who was reportedly responsible for penning Southwest’s “Ding: You are now free to move about the country” tagline while at GS ...
Campaigns GSD&M’s First Work For Goodyear: Pass or Fail? By Michael Musco on Feb. 15, 2011 - 4:45 PM Here’s a look at the first work from the folks at GSD&M for Goodyear tires since the Austin-based agency won the account in April of last year. Dubbed “More Driven,” this campaign highlights some of the brand’s ...
