View Post Agencies | What The?? Mother New York Creates a Store to Sell Its Side Projects By Patrick Coffee on Oct. 15, 2015 - 6:00 PM They'll even write your tweets for you.
View Post Revolving Door Co-Founder/CEO Andrew Deitchman Leaves Mother NY By Erik Oster on Sep. 10, 2015 - 1:42 PM Deitchman is leaving the agency for an unspecified opportunity and the agency has yet to name a successor as CEO.
Agencies Mother NY Appoints Sixth Partner By Kiran Aditham on Mar. 8, 2012 - 10:32 AM After 18 months at Mother, Angelina Vieira Barocas has been named a partner at the agency’s New York office, joining Andrew Deitchman, Paul Malmstrom, Tom Webster, Michael Ian Kaye and Pernilla Ammann. Barocas, a Six Flags a ...
Awards …And Here’s Your One Show Call for Entries Theme, Jury List By Kiran Aditham on Nov. 10, 2011 - 1:31 PM While we’re on the awards tip, might as well get this out of the way. Apparently, the One Club is feeling quite whimsical at the moment, which explains the theme of their 2012 One Show Call for Entries campaign. Yes, as you ...
Ad Biz | Agencies | Brands | People Method Man, Sour Patch Kids Roll Deep By Bob Marshall on Oct. 4, 2011 - 12:43 PM You know what’s a real thug-ass candy? Sour Patch Kids, that’s what. Know how I know? Because Method Man, the 40-year-old rapper and actor of Wu-Tang Clan and How High fame, made a music video co-starring Sour Patch Ki ...
Agencies | Brands | Campaigns Mitchum Keeps Bad Parents Cool By Bob Marshall on Jul. 28, 2011 - 11:54 AM What do you do if your product lacks an eye-catching design and has an old man’s name? Make up for it with nifty visuals and pretty young people in your television spots. Mother NY’s and production company Brand New Sc ...
Agencies | Campaigns | TV Mitchum Sets Clogs on Fire By Bob Marshall on May. 25, 2011 - 1:04 PM Armpits are gross. When they sweat, they get grosser. And, if you’re a hairy dude, armpits can really be, well, the pits. They’re not exactly the kind of place you want a loved one or significant other to spend a lot o ...
Brands | Campaigns | Digital Virgin Mobile Manufactures Celebrity Couple By Bob Marshall on May. 3, 2011 - 12:09 PM Meet Sarah, a thin leggy blonde and her new dashing, confused beau, Spencer. With their powers combined, they become “Sparah,” Hollywood’s newest celebrity couple. Isn’t this exactly how you’ve always ...
Campaigns | TV It’s Easy to Go Overboard with Unlimited Data/Web By Michael Musco on Feb. 15, 2011 - 1:33 PM For only $25 a month, Virgin Mobile along with the the new LG Optimus V offers unlimited data and web giving you access to email, Twitter, Flickr, Foursquare, etc.. As you will see, it can be both a blessing and a curse. If you ha ...
People Linus Karlsson Leaves Mother By Kiran Aditham on Nov. 16, 2010 - 9:12 AM It looks like Paul Malmstrom has lost his other half for the time being as his longtime partner-in-crime at Mother NY/fellow Swede Linus Karlsson (pictured) is leaving the agency immediately for what we’ve been told is an &# ...
