View Post Agencies | Brands | Campaigns | Digital | TV john st. Presents ‘The Lazy Environmentalist’ for WWF By Erik Oster on Sep. 24, 2014 - 3:32 PM Toronto agency john st.’s latest campaign for World Wildlife Fund Canada is based around the insight that people are lazy. Or, as Stephen Jurisic, co-ECD at john st. puts it, “This idea comes from the rather depressing ...
View Post Agencies | Brands | Campaigns TBWA Explores ‘Gas Station’ Fears for Nissan Sentra By Erik Oster on Jul. 30, 2014 - 10:40 AM TBWA Toronto has a new spot for Nissan Sentra that explores fears of filling up, horror movie style. The 60-second “Gas Station” opens on a man arriving at a creepy, dimly-lit gas station. Soon the station comes to lif ...
View Post Brands | Campaigns Live the Finer Life by Drinking Corona By Jordan Teicher on Mar. 21, 2013 - 9:02 AM Taco Bell wants you to live mas. Corona wants you to live mas fina. If the trend continues, we’re one year away from Walmart telling us to live mejor. Corona’s Canadian rebranding comes from Toronto-based Zulu Alpha Ki ...
Campaigns Sapporo’s ‘Legendary Biru’ Wins Best in Show at ROI Awards By Bob Marshall on Nov. 12, 2010 - 2:08 PM Sapporo – Legendary Biru from CRUSH on Vimeo. Speaking strictly from an American perspective, this spot for Sapporo from Dentsu Canada has it all. Samurai! Dragons! Beer! Any commercial that can combine all three automatical ...