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Agencies | Brands | Campaigns | Sports | TV

DDB Chicago Unveils ‘Celebrate with a Bite’ for McDonald’s

By Erik Oster on Feb. 5, 2014 - 4:26 PM

The biting of the medal has become a tradition at the Olympic games that symbolizes victory. DDB Chicago draws the connection between this iconic symbol and the biting of McNuggets and other McDonald’s products “someti ...
Brands | Campaigns

McDonald’s Employs a Talking Lemon

By Bob Marshall on May. 10, 2011 - 12:35 PM

What better way to launch your line of premium frozen drinks than with the help of former Sopranos star Steve Schirripa? Yep, that Lemon doubled as fictional TV mobster in a past life, and now its pushing McDonald’s new frui ...
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