View Post Ad Biz | Agencies | Brands Panera Names Anomaly Lead Creative Agency By Erik Oster on Sep. 9, 2014 - 11:36 AM Panera Bread has named Anomaly as its new lead creative agency following a review that included two other agencies which the casual dining chain declined to identify, Adweek reports. Spending on the assignment is estimated at $90 ...
View Post Ad Biz | Agencies | Brands Panera CMO Claims Cramer-Krasselt Opted Out of Review By Erik Oster on Jun. 12, 2014 - 10:58 AM “Cramer-Krasselt did not fire us,” Panera Bread Chief Marketing Officer Michael Simon told AdAge yesterday, referring to the leaked internal memo stating the agency had resigned from Panera Bread. Instead, Simon claims ...